Why Originality & Intention Matter in Interior Design — A Cambridge Designer’s Perspective, published by Pavlina Campbell| Modern Interior Designer in Cambridge
In a world of trend-driven interiors and algorithm-fed aesthetics, originality isn’t optional — it’s essential. As a modern interior designer based in Cambridge, I believe that every space should tell a story. That story begins with intention, and it’s brought to life through materials, emotion, and the courage to think differently.
Originality: The Quiet Power of Being Different
Originality isn’t about being louder than the rest — it’s about being truer. It’s how I help clients discover design solutions that reflect their personality, lifestyle, and emotional needs. Whether it’s a serene bedroom, a tactile workspace, or a multi-functional living area, I approach each project with curiosity and a refusal to settle for the obvious.
Design is problem-solving in its most poetic form.
My Creative Process: Open-Minded, Out-of-the-Box, Always Intentional
Every project begins with listening — to the client, the space, and the subtle cues that shape how people live. From there, I layer in:
Material storytelling: Tactile finishes that evoke mood and function
Visual rhythm: Geometry, contrast, and flow that guide the eye
Emotional resonance: Light, texture, and proportion that shape how a space feels
This is where being a creative interior designer near you becomes personal. I don’t just design rooms — I design experiences.
Looking for a bespoke design that reflects personality and purpose?
Learn more about my interior design services, including youth spaces, study zones, and emotionally resonant interiors.
Case Study: A Teen’s Bedroom That Became a Canvas for Creativity
One of my favourite recent projects involved designing a bedroom and study space for a 15-year-old girl. Instead of prescribing a fixed aesthetic, I created a flexible environment that could evolve with her — a space that supports both productivity and personal expression.
To encourage creativity, I introduced a wall-mounted metal mesh grid — a simple yet powerful feature that allows her to curate her own visual world. From photo collages and favourite bands to seasonal décor and personal notes, the mesh becomes a living gallery of self-expression.
Rather than decorating for her, I gave her the tools to decorate for herself — a space that’s never static, always hers.
Want to see how this teen bedroom came to life?
Explore the full project gallery and design notes in my portfolio — where creativity meets intention.
The rest of the room balances soft neutrals with playful accents, layered textures, and functional zones for study, rest, and imagination. It’s a space designed not just to look good, but to grow with her.
Dusty Pink & Monochrome Elegance
