Design Insights
SBID Regional Winner: The Shelford Project and the Art of Emotional Precision
The Shelford Project, recently named SBID 2025 Regional Winner, is a quiet triumph of emotional clarity and creative trust. Designed in close collaboration with a visionary client, this Cambridge home blends Nordic simplicity and Japanese serenity through tactile materials, thoughtful lighting, and a shared commitment to subtle beauty.
How to Read a Room: Teaching Clients to Understand Spatial Potential
Clients often struggle to see beyond layout and furniture—but what if they could read a room like a story? In this article, Cambridge-based interior designer Pavlina shares how she teaches clients to understand spatial potential through emotion, light, and flow. From heritage homes in Cambridge to garden-facing extensions in Letchworth Garden City, discover how thoughtful design begins with imagination.
Light as Emotion: Designing for the Nervous System
Light isn’t just functional — it’s emotional. This article explores how lighting design interacts with the nervous system, shaping mood, well-being, and the sensory experience of high-end interiors.
From Heritage to Modernity: Reimagining Cambridge’s Architectural Legacy Through Contemporary Interiors
In Cambridge, where architectural heritage runs deep, today’s homeowners are seeking more than preservation—they’re embracing transformation. This article explores how historic design elements inspire serene, contemporary interiors that reflect both legacy and lifestyle. Discover how tactile materials, proportion, and local storytelling create homes that feel timeless, tailored, and emotionally intelligent.
Designing Family Homes in Cambridge: A Bespoke Approach to New-Build Interiors
New-build homes in Cambridge offer space and potential—but often lack warmth and character. Discover how bespoke interior design transforms these blank canvases into refined, emotionally resonant family homes. From tactile materials to layered lighting, Pavlina shares her approach to creating high-end interiors that feel truly personal.
The Psychology of Texture: How Tactile Materials Shape Emotional Wellbeing in Interiors
Discover how tactile materials, such as plaster, panelling, and carefully crafted wallcoverings, can transform your home into a sanctuary of calm and connection. Cambridge-based interior designer Pavlina explores the emotional power of texture, lighting, and thoughtful design in high-end residential spaces.
Why Originality & Intention Matter in Interior Design — A Cambridge Designer’s Perspective, published by Pavlina Campbell| Modern Interior Designer in Cambridge
Originality isn’t just a design choice — it’s how I help clients tell their story. In this article, I share my creative process and a unique teen bedroom project that proves how intention and out-of-the-box thinking can transform a space into something truly personal.
Smart Minimalism in Cambridge: Designing Calm Without Compromise
Embrace the art of pared-back living in Cambridge with interiors that feel serene, sophisticated, and effortlessly textured—without sacrificing comfort
Interior Designer in Cambridge: How Project Management Turns Vision Into Reality
Great design doesn't end in the studio. Discover how an interior designer in Cambridge takes creative vision through to execution—navigating on-site challenges, constant decision-making, and the invisible art of project management.
Living with Legacy: The Realities of Owning a Listed Home in Cambridge
Ever dreamed of owning a historic home in Cambridge?
Listed properties are full of charm—but they also come with hidden rules, design limitations, and surprising renovation costs. This guide explores the real-life challenges of owning a listed home and how an experienced interior designer in Cambridge can help you bring heritage to life without losing your modern comforts.
Designing a Living Room: A Journey from Concept to Character
"Designing a living room isn’t about filling a space—it’s about telling a story. From the first spark of a concept board to the final curated detail, this guide by a luxury interior designer in Cambridge explores how to create a living space that reflects personality, purpose, and timeless elegance. Discover how lighting, texture, furniture scale, and flooring choices come together to shape a room that feels as good as it looks."
The Best Materials for Every Room in Your Home
Looking to choose the right materials for your home? Discover expert recommendations from a Cambridge Interior Designer on flooring, countertops, tiles, and fabrics for every room—from kitchens and bathrooms to bedrooms and living spaces.
Modern Interior Design Style and Its Meaning
Discover the meaning of modern interior design and how to bring stylish simplicity into your bathroom, kitchen, and bedroom. Be Modern Interior Designer Cambridge shares expert tips for creating clean, cohesive, and functional spaces with timeless appeal.
What Is Colour Theory in Interior Design?
Discover how colour does more than decorate—it defines. Cambridge-based luxury interior designer Pavlina Campbell explores the power of colour theory in shaping mood, flow, and identity within your home. Whether you're drawn to bold contrasts or calming palettes, this guide offers expert insight into designing with intention, style, and soul.
Designing Futures, Shaping Spaces: Pavlina Campbell on Creativity in Practice and the Classroom
For Pavlina Campbell, interior design is both vocation and voice—a means of crafting spaces that tell human stories. Beyond the classroom, where she challenges students to think creatively and ethically, Pavlina Campbell immerses herself in her own design practice. Her projects echo the same values she imparts to future designers: empathy, narrative, and a sense of place.
Bathroom Designer Cambridge: How to Choose the Right Tiles for a Luxury Bathroom Makeover
Looking to refresh your bathroom with a luxurious edge? Discover expert advice from a bathroom designer in Cambridge on how to choose the perfect tiles. From material and layout to lighting and texture, this guide reveals everything you need to create a spa-inspired, timeless space
The Hidden Power of Shadows: How Light and Darkness Transform Spaces
Discover how shadow play transforms interiors with expert insights from an Interior Designer in Cambridge. Elevate your kitchen, bedroom, bathroom & living space
Expert Bedroom Design in Cambridgeshire: Layout, Lighting & Bespoke Furniture Solutions
Transform your bedroom with expert design tips from a leading Bedroom Interior Designer in Cambridgeshire. Discover how to optimise layouts, lighting, and bespoke furniture for a stylish retreat.
How to Mix Nordic, Japanese, Scandinavian & Contemporary Styles Without Clashing
Explore the art of blending Nordic, Japanese, Scandinavian, and Contemporary design styles. Learn expert techniques to harmonise textures, lighting, and statement pieces for a stylish, balanced home.
The Rise of Smart Furniture and Automated Home Décor: How AI is Shaping the Future of Interior Design
Looking for cutting-edge interior design solutions? Explore AI-powered smart furniture and automation, blending luxury with functionality for a seamless home experience.